Campaign
More Thinking
Two more creative platforms we presented to get retailers excited about ecommerce
CREDITS:
Executive Creative Director: Aaron DaSilva
Associate Creative Director/Art: Brian Bernier
Art Director: Ariel Plotkin-Gould
eCommerce can be scary for retailers. With Demandware, it doesn’t have to be. The software leader asked us to turn technological frowns upside down and create excitement for digital shopping possibilities with a new creative hook. We call it “shoptimistic.”
CREDITS:
Executive Creative Director: Aaron DaSilva
Associate Creative Director/Art: Brian Bernier
Art Director: Ariel Plotkin-Gould